The Ultimate Guide to Selling Online: eCommerce Basics

Starting off with eCommerce: What You Need to Know

The online world is growing quickly and with it, the opportunities for selling your products have become virtually limitless. If you’re ready to get started and are looking for some eCommerce basics, you need to learn some things, from picking a platform to setting up your store so that it’s optimized for conversions. Choosing BlueSnap for managing your payments is a good start.

First, you need to pick a platform, and there are many great options. If you want to get started quickly with no hassle or cost upfront, take advantage of the Shopify free trial.

If you’re looking for more control over your store’s design and features, WordPress can be an excellent platform because it opens up so many possibilities in terms of customization that come at little risk (since all edits have been made on a public site).

Finally, if you’re not sure which option is best for you – or if this is your first time getting into eCommerce altogether – we recommend going with WooCommerce; it offers plenty of flexibility while also providing some level of security from hackers who might exploit smaller platforms.


Once you’ve picked the right eCommerce platform, you’ll need to get set up.

First and foremost: don’t rush it; just because you’re excited about starting your store doesn’t mean that the whole process will be quick or painless. As such, make sure to allot plenty of time for research before even beginning the more complicated steps.

Next, find a domain name and register it with an SEO-friendly provider (i.e., Google domains).

Then go ahead and sign up at Shopify – again with no upfront costs! This is important so that when you have all your products ready to upload they can immediately start generating revenue while also being featured on their own page within Shopify’s website rather than having to wait for other pages in your online store to generate the necessary traffic.

Finally, it’s time to set up your products! This is usually a fairly simple process and can be accomplished with just an hour or so of research on how each platform handles this part – that way you’ll know exactly where you need to upload your product information before uploading them into their respective sections.