The Importance of Squeeze Pages
A Guide for Marketers
Do you want to increase your conversion rate? If so, then this article is for you! This blog post will discuss the importance of squeeze pages. We will go over what they are and how they can help generate more revenue for your business. You don’t have to be a marketer to enjoy this post either–anyone who wants their website visitors to convert into customers will find these tips useful.
This article will answer questions such as: What is a squeeze page? How do they help increase conversions and revenue for your business? As well as some other important points. Let’s get started!
The first thing to understand about squeeze pages is what they are. A “squeeze” or lead capture form takes up most of the real estate on a webpage; this makes it very easy for site visitors to access (usually by reading small text). This type of web design usually has less distractions such as images and links which can take potential leads away from converting into customers–which defeats the purpose of having a squeeze page. This tactic is also called “above the fold” because most people only look at webpages before scrolling down–it’s where they are placed by marketers, so that potential customers will see them immediately when they land on your website.
So why exactly do these forms work? Well for one thing , it breaks through all of the noise online today and forces someone to stop what they’re doing in order to focus their attention on you (the marketer). It gives businesses an opportunity to introduce themselves better than any other marketing strategy out there could possibly achieve with social media or paid ads. Marketers have found this new sales channel very useful as more consumers are converting into leads via squeezing pages/forms, vs buying products.